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To Production!

Turning Up Radio Frequency

According to the Pew Research Center, “traditional AM/FM radio continues to reach the overwhelming majority of the public. Audio as a platform is stronger than ever as more and more ways to listen continue to emerge.”

The truth is in the numbers. Radio is the #1 reach platform today: 93% of people listen to AM/FM radio, which surpasses TV (88%), PC (50%), smartphones (83%), and tablets (37%).

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Millennials

  • More than 71.6 million Millennials use radio each month;
  • 95% of Millennials are reached monthly by radio
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Generation X

  • Nearly 80.5 million Gen-Xers use radio each month
  • 97% of Generation X reached monthly by radio
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Boomers

  • More than 41.2 million Boomers listen to radio each month
  • 98% of Boomers reached monthly by radio

Check out our digital marketing services to see what your business may be missing, or contact us for a FREE website assessment.

Traditional advertising isn’t dead – it’s become the perfect complement to today’s digital marketing services. Check out some of our other traditional marketing services: