Social Media — Organic, Paid, Retargeting... What’s the Difference?
An organic social media campaign is far more involved than posting funny videos or inspirational quotes. A proper organic social media campaign communicates your brand’s values, builds trust, engages community audiences, and opens the door to influencer relationships.
To drive further awareness and attract more customers on social media, paid social media advertising will do the trick. These paid ads, from Facebook to Instagram or LinkedIn to Twitter, fit your exact target market profile, connecting you with more customers who are attracted to your brand and what you’re selling. Increasing your brand’s presence on social media with paid advertising directly leads to more customers and sales for your business.
Retargeting ads brings previous visitors back to your site to re-engage and complete a transaction or sale, taking your sales and profitability to new heights! Regardless of what your digital marketing goal is with any social media marketing services, the right social media management team can get you there (pick us, pick us).