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Digital Marketing SpecialistSEM / PPC, SEO, SOCIAL MEDIA

If you live and breathe digital marketing, you’re the perfect fit for this job.

We are looking for a Digital Marketing Specialist to develop, implement, track and optimize our clients’ digital marketing campaigns across all digital media channels. As our Digital Marketing Specialist, you will be responsible for the execution and management of all things related to digital marketing – particularly Search Engine Marketing, Social Media Marketing & Email Marketing.

As a Digital Marketing Specialist, you will:

  • Devise strategies to drive online traffic to ours and clients websites, improve usability, design and content
  • Track conversion rates and work with design and programming team to make improvements
  • Develop, plan and execute all web, SEO/SEM, marketing database, email and social media campaigns
  • Manage online brand and product campaigns to raise brand awareness
  • Evaluate customer research, market conditions and competitor data
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Interact with clients face-to-face, over the phone or email to maintain positive client relationships and communications
  • Research and staying up-to-date on online & industry trends
  • Continue to build on an existing level of SEO/SEM expertise

Must-have skills and qualifications:

  • 3+ years of digital marketing experience in a B2B setting
  • University or College Degree
  • Solid knowledge of website analytics tools (e.g., Google Analytics, AdWords) – certification is a must‬
  • Well versed in setting up and optimizing Google AdWords campaigns and managing multiple campaigns at one time‬‬
  • Experience in managing SEO, PPC, Remarketing, Social Media, and email marketing campaigns
  • Recommend client budgets for digital media mix for campaigns on Adwords, Bing and Social Media advertising campaigns‬
  • Experience writing SEO content for websites‬ and blog‬
  • Experience in Mobile Advertising‬‬
  • Experience in digital marketing for e-commerce websites‬
  • Excellent communication and English language skills (both oral and written)
  • Excellent interpersonal skills
  • Ability to present proposals and assist in sales process
  • Ability to work both independently or as part of a team
  • Can succeed in a fast-paced environment while under pressure
  • Creative, yet technical and analytical mindset
  • High level of attention to detail and the ability to handle and prioritize multiple accounts and multi-task

Job Location: Vaughan, ON*
Required Education: Diploma/Certificate
Required Experience: SEO, PPC, Social Media Marketing: 3 years
Required License or Certification: Google Adwords, Google Analytics

*We recommend local candidates only: Eden Advertising & Interactive Inc. is located at 8400 Jane Street, Suite 300, Concord, ON. Please Google our location to ensure you’re comfortable with the distance

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Want to join our team?

If you haven't found a position that fits your career, but you're attracted to Eden and feel like your skills may be needed, feel free to submit your résumé and let us know why and how you would be the perfect fit for our team.

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