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Why Pay For a Website When You Can Get One For Free?

There are dozens of companies and sites out there that boast you can create a professional website for free, or mere pennies. With these ultra-affordable options available, what's the point in paying for a custom website? You might be surprised how many advantages there are to hiring a professional web…
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4 Ways to Use Web Analytics to Boost Leads From Your Website

For any website or digital marketing campaign, you should be aware of your campaign performance in order to make adjustments that will further optimize your content and user experience. Without understanding your results, it's difficult to efficiently distribute your marketing efforts and budget. Google Analytics is a valuable, yet free…
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200 Ways an SEO Agency Optimizes Your Site For Google Algorithms

Yes, you read that right. Believe it or not, there are well over 200 factors that search engine algorithms look for on your site! Google and other search engines have developed complex algorithms that take into consideration an astounding array of factors, many of which you've probably never even thought…
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Use Online Reviews to Give Your Business an SEO Boost

It may come as a surprise to you that 79% of people say that they trust online reviews as much as personal recommendations. Even more surprising, most people read 6 reviews or less before they form an opinion on your business. As you can imagine, this makes online reviews a…
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Web Trends to Look Out for in 2014

Another year is upon us, bringing with it lots to look forward to in the world of online marketing! Reflecting upon the developments of 2013, Eden has compiled a list of web trends your business should be keeping an eye on for 2014! Website Design All the design trends for…
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