Pros and Cons of Using TikTok To Market Your Small Business
Posted by Magali Rousseau
on 11 February 2022
Everybody’s talking about it, yet to many it remains shrouded in mystery. TikTok took off during the pandemic and hasn’t stopped growing since, and like most social media, it can be a valuable addition to a marketing arsenal: but is it really worth it for a small business? Here are so...
Posted in:Social MediaContent MarketingBrandingMobile Marketing |
Blog Assessment Time: Is Yours Keeping Up?
Posted by Magali Rousseau
on 13 January 2022
A weekly or even monthly blog can be a real challenge to keep up. Ensuring that a blog is optimized, posting regularly and competing for the precious real estate on page one of Google are all difficult tasks; but sometimes, they feel like child’s play compared to actually picking a topic an...
Posted in:Content MarketingBloggingWebsite PerformanceWebsite |
Four Easy-To-Spot Signs of Bad Web Design
Posted by Magali Rousseau
on 13 December 2021
If you’ve designed and built your site yourself (congrats!), it’s been a long process. Chances are your eyes and brain are tired of looking at the same few screens over and over again.
However, don’t let hallmarks of bad web design slip through the cracks because of fatigue or ...
Posted in:NewsBusiness DevelopmentBranding |
Avoid These Common SEO Mistakes!
Posted by Bloomtools Canada
on 8 November 2021
The terms “white hat” and “black hat” conjure a fantasy universe where SEO writers battle it out in a winner-take-all fight for the soul of the Internet. Keywords fly back and forth in dazzling displays of lexical prowess, webpages are spawned like portals to other worlds ...
Posted in:Search Engine OptimizationWeb Development |
Why Video Content is So Important on Socials
Posted by Bloomtools Canada
on 15 October 2021
While video may seem like the most difficult content creation type, it is actually the most important to include on your company’s social media platforms. Whether your business uses Instagram, Facebook, Twitter, or LinkedIn primarily, video content is proven to get the most attention, most ...
Posted in:Social MediaVideo Advertising |