Eden Advertising Optimization

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Top 5 Reasons Not to Have A Website for Your Business

In today's digital world, there are still some holdouts who have resisted building a website for their business. What good reasons are there for not having a website and online presence? Here are the most reasonable excuses for not having a website: Your business is top secret and you don't…
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8 Reasons Your Business Should Use Facebook Advertising

Social media marketing has quickly become a necessary element of any digital marketing strategy. More than half (3 out of 5) small and medium sized businesses claim they have gained new customers through social media. Facebook advertising, specifically, is one of the most underutilized forms of advertising for local businesses.…
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How to Master Online Video Advertising Through YouTube

Small and medium sized businesses often underestimate the power of video advertising, or write it off as too expensive or time-consuming. What they don't realize is that, unlike traditional video advertising, which can cost hundreds of thousands or even millions in media placement, online video advertising costs are focused solely…
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Why Pay For a Website When You Can Get One For Free?

There are dozens of companies and sites out there that boast you can create a professional website for free, or mere pennies. With these ultra-affordable options available, what's the point in paying for a custom website? You might be surprised how many advantages there are to hiring a professional web…
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4 Ways to Use Web Analytics to Boost Leads From Your Website

For any website or digital marketing campaign, you should be aware of your campaign performance in order to make adjustments that will further optimize your content and user experience. Without understanding your results, it's difficult to efficiently distribute your marketing efforts and budget. Google Analytics is a valuable, yet free…
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200 Ways an SEO Agency Optimizes Your Site For Google Algorithms

Yes, you read that right. Believe it or not, there are well over 200 factors that search engine algorithms look for on your site! Google and other search engines have developed complex algorithms that take into consideration an astounding array of factors, many of which you've probably never even thought…
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