Eden Advertising Blog

The Top 3 Digital Marketing Trends for 2019

Digital marketing is constantly changing, and 2019 might hold the most important digital marketing trends ever. From the application of artificial intelligence in marketing to the advent of voice search marketing, and the benefits of video marketing, here are digital marketing trends to watch for in 2019. Voice Search Marketing…
Continue Reading

7 Types of Must-Click Email Subject Lines

200,000. That's how many business and consumer emails are sent every minute, every day. Now, we know you marketers are thinking two things at this point: How can I ensure my business emails are being opened by recipients in such a saturated digital space? 'Inbox zero' has to be an…
Continue Reading

Google is Changing AdWords (Again)

They're at it again. Google flipped the digital marketing world on its head when it announced it would rebrand the DoubleClick and AdWords products as a part of a larger reimagining of the search engine giant's digital platforms. The two products, along with Analytics 360, are now known as Google…
Continue Reading

Does Your Marketing Meet GDPR Requirements?

As of May 2018, the EU's General Data Protection Regulation, the most expansive government legislation on data protection yet, came into effect. This legislation is extremely consumer-oriented and codifies what responsibilities businesses have in terms of collecting, protecting and using personal data. What's more, businesses found in breach of any…
Continue Reading